K-Pop Stans, Represent! Flaunt Your Iconic Fandom Colors With These Cool Everyday Finds


Purple, rose quartz and serenity, pastel coral—these may merely seem like random shades to anyone. But to K-Pop stans, these hues could be fandom colors with sentimental value and represent their journeys with their favorite artists.

Official fandom colors hold a special place in every fan’s heart and symbolize the incredible bond between artists and fans. They’re also a reminder of the community you share with fellow fans, which you can especially see once your fandom’s designated colors shine from a sea of lightsticks during concerts and events.

If you want to wear or carry your fandom colors every day, check out these cool and practical finds that come in shades and hues that remind you of your fave K-Pop artists!

Borahae, BTS ARMY!

For BTS’ fans, purple represents their everlasting connection with the group and their music. Its journey as the ARMY fandom’s representative color began when BTS’ member V coined the term “borahae,” a mix of the words “purple” and “I love you” in Korean. Since then, its literal translation “I purple you” has been commonly used by both the group and their fans—and it even inspired the Bora Purple colorway of Samsung, which BTS endorses.

The Bora Purple colorway is available in the latest Samsung smartphones, including the Galaxy Z Flip4. The Samsung Galaxy Z Flip4 led the recent resurgence of foldable phones, and it features flagship-level specs like a Qualcomm SM8475 Snapdragon 8+ Gen 1 chipset running its One UI 5.1 and Android 13 system. This foldable smartphone also has Dual 12MP Main Cameras and a 10MP f/2/4 Selfie Camera for stunning photos and videos.

Get the Samsung Galaxy Z Flip4 in Bora Purple (or other colors including Graphite, Blue, or Pink Gold) for P58,990 at Samsung stores in all SM malls.

Caratland’s dreamy color duo

SEVENTEEN and their fans (called Carats) make up a beautiful pair, so it only makes sense that their representative colors are two of the prettiest pastel tones ever—Rose Quartz and Serenity. Since these dreamy hues became the group’s official fandom colors, Carats have expressed their love for SEVENTEEN through “cotton candy oceans” of light during concerts and events. 

The Rose Quartz and Serenity color duo is similar to the Cobalt Bliss and Pearl Pink combo that you can enjoy in the Nike Airmax SYSTM. Inspired by Air Max models from the ’80s, these multi-color mixed mesh upper sneakers feature the brand’s signature Nike Air cushioning for the ultimate comfort and lightweight feel. 

From an original price of P5,095, you can get the Nike Airmax SYSTM at 30% off for only P4,076 at Toby's in SM Seaside City Cebu until May 31.

A pearl aqua world for Shawol

With its cool and refreshing vibe, there’s no doubt that the official fandom color “Pearl Aqua” perfectly suits SHINee. Once their fans’ lightsticks start illuminating any concert venue with this bright and vibrant color, you’d truly feel like you’re in “SHINee World”—which is also the meaning behind their fandom name, Shawol.

Surplus’ Hydrofresh Stainless Steel Tumbler has a green colorway similar to SHINee’s Pearl Aqua, making it a cool find for Shawols. This vacuum-insulated bottle can keep your hot drink hot for up to 14 hours and cold drinks cool for up to 24 hours. You can conveniently drink or pour beverages from this bottle thanks to its leak-proof spout lid, and its wide mouth lets you put ice cubes or clean this bottle without hassle. 

Enjoy 25% off the Hydrofresh 1000mL bottle at Surplus Shop in SM City San Lazaro until May 31.

NCTzens, neo got your back

NCTzens, have you ever been part of a Pearl Neo Champagne ocean? This fancy neon green shade is the official fandom color of NCT, and it even features prominently in the group’s lightstick. And just like how the Neos have your back when it comes to great music, Hydro Flasks have you covered when it comes to hydration. 

Despite its lightweight feel, Hydro Flasks ensure durability and long-lasting use with its professional-grade stainless steel material. Its wide mouth design lets you fill it with drinks and clean it easily, while its insulation system helps keep your drinks at optimal temperature for hours. The Hydro Flask 32oz Wide Flex Cap comes in a Cactus colorway similar to NCT’s Pearl Neo Champagne, and this bright green hue is assured to last long thanks to Hydro Flask’s Color Last powder coat option.

Get the Hydro Flask 32oz Wide Flex Cap in Cactus for only P2,990 at any Hydro Flask outlet in SM Malls nationwide.

Hearts out for pastel coral, ReVeLuv!

Despite their name, Red Velvet’s official fandom color isn’t *actually* red. Instead, it’s a soft shade of Pastel Coral that radiates warmth and happiness to the group’s fans called ReVeLuv. Pastel Coral also captures the group’s bright and sophisticated vibe, similar to the Awesome Peach colorway of Samsung Galaxy A53 5G.

Aside from its gorgeous hue that can remind any ReVeLuv of their fave group’s official fandom color, the Samsung Galaxy A53 5G also features many high-tech specs that make it worth your money. This includes a 5nm Octa-core processor for heavy-duty multitasking, spacious RAM and internal storage, and an FHD+ Super AMOLED display. It also produces clear photos and videos thanks to its 64MP OIS main camera and features like AI Image Enhancer.

Get a P1,290 discount on the Samsung Galaxy A53 5G 256GB PCH at the SM Appliance Center in SM City Trece Martires until May 31.

ELFs’ stunning sapphire blue  

Super Junior’s fans (called Ever Lasting Friends or ELF) are very precious to the group, so it makes sense that an elegant shade like Pearl Sapphire Blue is their official fandom color. And since this hue reminds us of jewels, we think ELF would love a fancy and charming accessory like this 18 Karat Gold Ladies' Ring with BS Blue CZ.

This elegant gold ring features a vibrant Blue Sapphire Cubic Zirconia gem sitting on top of a heart-shaped design, which could easily symbolize ELF’s love for Super Junior. Get the 18 Karat Gold Ladies' Ring with BS Blue CZ (Code: 10239033202211901) now, while it’s available for only P5,021 at selected SM branches of M. Lhuillier Jewellers

Pretty in pink for BLINKs

Guess what BLACKPINK’s official fandom colors are? Yes, it’s black and pink—a bold and lovely combination that perfectly reflects the group’s image and type of music. The TrueAir2 True Wireless Earbuds are the perfect tech accessory for listening to the girl group’s music—not just because they’re available in a sweet shade of pink, but also because they deliver an immersive sound with its 14.2mm driver and aptX codec.

With the TrueAir2 True Wireless Earbuds’ charging case, you can also enjoy jamming to BLACKPINK’s songs for a long time. That’s because it lets you enjoy up to four sessions of recharging, with approximately five hours of playtime each. Its Qualcomm 3040 also promises low consumption and latency, resulting in a highly efficient performance for an uninterrupted music listening experience.

Get a P600 discount on the TrueAir2 True Wireless Earbuds at Digital Walker in The Podium until May 31.

Show off your fandom colors with daily essentials you can score at SM Malls nationwide. For more exciting deals and discounts, visit SM Deals or download the SM Malls Online app!