The Future Is Female: Awesome Finds From Women-led Brands To Inspire Your Inner #Girlboss

It’s your time to shine, queen!

Every March, we celebrate International Women’s Month as an homage to all the bold and brilliant ladies who conquer the world in their own ways. Many industries can already attest to women’s excellence and commitment to success, including the business sector where real-life girlbosses hold impressive titles like CEOs and founders. 

Are you wondering which successful businesses are spearheaded by empowered and trailblazing ladies? Look no further, because we listed seven popular women-led brands (along with their must-try products and services) across all fields—from food to beauty and wellness!

Human Nature

In November 2008, Gawad Kalinga founder Tony Meloto’s daughters Anna Meloto-Wilk and Camille Meloto founded the natural beauty and personal care brand Human Nature. It’s best known for making products that are cruelty-free, organic, and safely made without harmful chemicals.

Among our favorites from Human Nature’s beauty product arsenal is the Radiant Skin Mineral Foundation, which offers medium-to-full coverage that flawlessly blends with your skin. This 100% natural, talc-free, and vegan product combines the powers of natural bamboo silk for oil control and moisturizing jojoba oil to give your skin a radiant glow. From an original price of P795, you can get the Radiant Skin Mineral Foundation 9g at 30% off for only P556.51 at Human Nature in SM City North Edsa until March 31.

Bioessence

Behind the premium skin and body wellness center Bioessence’s success is the renowned dermatologist and skincare specialist Dr. Emma Beleno, who founded the company in Davao City back in 1994. Since its establishment, Bioessence has grown into a trusted place for skin, slimming, and spa services performed by well-trained staff at over 30 branches (and counting!) nationwide.

Bioessence offers several non-invasive services that can help rejuvenate your skin, such as whitening, anti-aging, and anti-acne facials. They also perform Painless Warts Removal treatments, which you can get at 50% off in the SM City Masinag branch until March 31. The Painless Warts Removal service uses electrocauterization to remove abnormal tissue growth such as warts and skin tags, giving you smoother and lighter skin as result. 

Colourette

Are you looking for makeup that can withstand our country’s humid and tropical weather, cover the Filipina’s wide range of skin tones, and still fits your budget and lifestyle? You’re in luck, because local beauty brand Colourette was made with this vision by its founder and CEO, Nina Ellaine Dizon-Cabrera!

As early as her college days, Cabrera dreamt of starting her makeup brand and finally turned it into reality back in 2015 with Colourette—a brand made for Filipinos, by Filipinos. One of their signature and best-selling products is the Colourtint, a multi-use tint for the eyes, cheeks, and lips. This easily blendable and ultra-pigmented tint with a matte finish comes in various shades, including the dusty nude rose shade, Ava. 

From an original price of P399, you can score a 30% discount on the Colourtint in Ava—now available for only P279 at Colourette in SM City North Edsa until March 31!

Dermstrata

To be an institution that lets ordinary people enjoy affordable wellness treatments and pampering—that’s what dermatologist Dr. Winnie Rodriguez wanted to offer with Dermstrata Skin Clinic & Spa upon starting the business back in 1998. And with Dermstrata becoming one of the currently leading dermatological skin clinics in the country, it’s safe to say that Dr. Rodriguez has achieved her goal. 

Dermstrata offers many services that target skin concerns like acne, wrinkles, dark spots, and more. They also offer different kinds of contouring and hair removal. But if you’re only aiming for smoother and brighter skin, you should try Dermstrata’s Diamond Peel service. This rejuvenating non-invasive treatment gently removes dead cells on your skin’s surface, diminishing the appearance of blemishes like scars and blackheads.   

Get two Diamond Peel sessions for the price of one at Dermstrata in SM Seaside City Cebu until March 31.

Zenutrients

Zenutrients is a homegrown brand that makes hair, face, bath, and body products using traditional Filipino ingredients like gugo, virgin coconut oil, and aloe vera. It is run by The Greenhouse Inc., a local manufacturing and retail company whose president is also one of Zenutrients’ founders, Angela Dinglasan. 

Aside from being a woman-led brand, Zenutrients also makes a positive impact on society by partnering with local suppliers and farmers in creating personal care products. Try its Sunflower Radiant Body Oil, which uses a nourishing blend of sunflower and coconut oil to moisturize and give your skin a healthy glow. Get the Sunflower Radiant Body Oil and other natural personal care products now at the Zenutrients store in SM City Sucat.

SamgyeopMasarap

Just like K-pop and K-dramas, Korean barbeque or “samgyupsal” also captured the hearts (and stomachs) of Filipinos. One of the pioneers in establishing samgyup restaurants in the country is Enunina Mangio, who built the now-widely beloved KBBQ chain SamgyeopMasarap. She saw samgyupsal being a potential hit among Filipinos and invested in it before its rise to popularity, and now she reaps its benefits with SamgyeopMasarap. 

Aside from its signature unlimited Korean barbeque, SamgyeopMasarap also offers other delicious Korean dishes on its menu. We highly recommend their Rabokki Ramen, which packs a powerful combo of spicy and sweet flavors from two of the most popular Korean comfort food: ramyeon and tteokbokki. For only P200, you can already order a bowl of Rabokki Ramen at SamgyeopMasarap in SM City Iloilo this month. 

Cafe Mary Grace

Hands up if you love Cafe Mary Grace’s fresh-from-the-oven pastries! Years ago, this homegrown bakery was built by Mary Grace Dimacali from her modest kitchen and rose to popularity over time thanks to its delicious and well-crafted treats like ensaymadas and cheese rolls. Aside from being an entrepreneur, Dimacali was also a wife, mother, and grandmother—proving that women can truly do it all.

If you’re new to Cafe Mary Grace’s menu, you should try its decadent cakes like the Sea Salt Caramel Vanilla. Hitting all the sweet spots, this treat lets you indulge in soft chiffon cake layers with homemade caramel sauce, vanilla bean frosting, and chocolate feuilletine—a crispy confection made from thin and sweetened crêpes. 

For starters, you can get a slice of Sea Salt Caramel Vanilla for only P218—but you can also order a whole cake for P1,552 or its mini version for P582 at all SM branches of Cafe Mary Grace nationwide.

Inspire your inner girlboss by copping awesome finds from women-led brands available at SM malls nationwide. This March, you can also enjoy great deals and discounts in celebration of International Women’s Month with SM’s Women’s Wednesday Sale. For more exciting deals and discounts, visit SM Deals or download the SM Malls Online app!