You Go, Girl! These Empowering Reminders Are Your Main Character Era’s Essentials

The “it girl” concept has been around for decades—but what does it take to be called one?

Gone are the days when the “it girl” title is *almost exclusively* associated with celebrities and trendsetters with glam lifestyles, Pinterest-worthy outfits, and pretty faces. Like other gender stereotypes, women moved on from this narrow scope of who could be an “it girl” and turned its concept into something more meaningful.

For this generation, the “it girl” is redefined as an empowered woman—someone who is confident and comfortable in her own skin, someone who doesn’t let society’s standards put them in a box, and someone who uplifts others and encourages them to be their lives’ main character. These new ideas make the message clear: Now, anyone can be an it girl—including you.

Need some mantras for your “it girl” journey? Check out these heartfelt reminders and affirmations for your daily dose of empowerment!

You can slay whatever outfit you want

Part of the “it girl” agenda is unapologetically being yourself—no matter what others say. You don’t need to seek others’ validation or let them stop you from doing something you enjoy, including wearing clothes that make you feel good. If you think you’d look cute in cropped tops, then go ahead and wear them! Forget “showing too much skin” or “needing a certain body type”—we think you’d slay in any outfit you want.

If you’re looking for a cute top to wear while you conquer the world, we recommend Plains & Prints’ semi-cropped Zosia Short Sleeve Top which has a super stylish square neckline and semi-puffed sleeve. It’s available for 50% off at Plains & Prints in SM City Tanza until March 31—so add it to your wardrobe now!

Treating your skin right pays off

Girls, always remember: Self-care is a long-term investment for your well-being. Taking good care of your skin is part of this, especially since it is the largest organ in your body. You don’t need a complicated routine to give your skin TLC; sometimes, basics like cleansing and moisturizing are already enough.

After a refreshing shower, simply slather on The Body Shop’s British Rose Body Yogurt to keep your skin soft, smooth, and smelling like roses. This body yogurt has a lightweight formula that absorbs instantly and provides up to 48 hours of moisture. Enriched with rose extract and organic almond milk, this gel-cream helps your skin look refreshed and radiant in the long run. 

Get beautiful and glowing skin now with the British Rose Body Yogurt, which you can get at 20% off until April 1 at The Body Shop in SM City Clark.

Don’t let bad hair days ruin your day

Sometimes, things just don’t go our way—and that’s okay. Bad hair days happen, zits suddenly appear, or bags may show under your eyes after an all-nighter, but those shouldn’t dampen your mood or hold you back from enjoying your day. 

Look at the silver linings instead, like getting to wear a cute bucket hat when you’re having a bad hair day. This Basic Logo Bucket Hat from Macbeth is easy to incorporate into any outfit, and it can help you keep that suddenly frizzy or can’t-be-tamed hair in check. Enjoy 30% off this Basic Logo Bucket Hat at Macbeth in SM City Trece Martires until March 31.

Give yourself time to rest

As much as people champion productivity, giving yourself ample time for relaxation is essential for your well-being. Take an occasional break from the hustle and bustle to avoid burnout and regain energy. 

If you only have a few minutes to spare, you can meditate, exercise, or soothe yourself with a Rest Easy Neck and Pillow massager. This electric 3D kneading massage pillow can relieve muscle tightness and pain in your shoulder, legs, and body. Sit back, relax, and enjoy its advanced heating function for the ultimate comfort that your inner girlboss deserves.

Get a 50% discount on the Rest Easy Neck and Pillow massager when you present your SMAC Card upon purchase at Surplus Shop in SM City San Pablo. Hurry, because this promo runs until March 31 only!

You can always make the whole world shimmer

A wise philosopher named Taylor Swift once said, “What's a girl gonna do? A diamond's gotta shine” and showed us how to channel girl power with precious jewels. For an instant touch of “it girl” sparkle to any OOTD, top it off with a fine piece of jewelry like the new Unisilver Infinity Pendant. This necklace is made with long-lasting premium 925 Sterling Silver and accentuated with Cubic Zirconia Stones, creating a dazzling look that will make you the star of the show wherever you go.

Get the new Unisilver Infinity Pendant for only P780 at Unisilver in SM City CDO Uptown.

Keep your head, heels, and standards high

Ladies, does the click-clack sound of your heels against the floor make you feel like a bolder, more confident, and more powerful girlboss? We say it’s time to build your stiletto collection—and add a trusty pair of CLN’s Teofila Heel Slides in it! 

These stylish heel slides have a square-toe and two-band design with chain details. Made of durable polyurethane upper and rubber outsole, it feels smooth, lightweight, and great on your feet while you strut around in its 8 cm-high heels. Pair them with chic work clothes now and get the perfect daily reminder to keep your head and standards high while you slay and stay thriving!

From an original price of P1,799, you can score the Teofila Heel Slides for only P1,439 at CLN in SM Megamall until March 31.

Trust bold lippies for a burst of confidence

Never underestimate the power of bright and bold lipsticks to spice up your look and boost your confidence. It’s a nice way to make a beauty statement, and you can get a daring and dramatic vibe no matter what shade you wear.

Perfect for adding a pop of color to your look, the FMGT x Fruta Lip Blurrism 02 - Garden Flower has a bold peachy tint that matches well with its dense velvet and matte texture. Aside from how light it feels on your lips, you’d love this limited-edition lip tint for being long-lasting and transfer-proof. 

Enjoy an incredible 50% discount on the FMGT x Fruta Lip Blurrism 02 - Garden Flower, now available for only P547.50 from an original price of P1,095! Score this promo at The Face Shop in SM City Clark until April 1.

Embrace your main character era with “it girl” essentials that help you feel confident, comfortable, and empowered this International Women’s Month. Celebrate being boldly, brilliantly, and beautifully you now with the Women’s Wednesday Sale and various Glow-Up deals at SM malls nationwide.

For more exciting deals and discounts, visit SM Deals or download the SM Malls Online app!